Monday, 25 April 2011

Google Farmer and Branding your service. Test3841 2:11

Google Farmer and Branding your service. Test3841
[info]ray4karma
SEOTestyTesty3841

Hi all, I just found this really great snippet regarding the Google "Farmer" update.
The author has compared before and after searches for a few topics, and the results
seem to indicated that content farms like ezine articles, hub pages, and others have
taken a big hit. This was a goal of the algorithm refinement by Google to dissipate the
power of repetitive, re-written content that had the goal of creating back links to vairous
commercial sites, internet marketing sites, and instead bring a focus to creating and
intelligent and useful experience for someone browsing your content.

Here is an excerpt that seems to sum things up very well.

Taking all these factors into account, the answer is wearyingly familiar. Build trust in your site. Engage with your customers directly – either on your site through good content… by going out onto the web and finding the complaints and questions about your products and answering them… by cutting deals with partners and sponsors where a little Google-friendly exposure wouldn’t go amiss… by developing a brand.
http://www.davidnaylor.co.uk/google-farmer-update-before-and-after.html

Happy writing.


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